Quickstart

This is the shortest path from a new account to something scheduled. It takes about fifteen minutes, most of which is reviewing what the product wrote for you.

1. Describe your brand

Sign up and you land in the onboarding wizard: your website, then the analysis, then a review of everything it drafted. Confirming the review marks the brand as onboarded and opens the rest of the product.

The analyzer is allowed to fail: a bot wall, a cookie gate, or a social profile given instead of a website all fall through to the manual review step rather than dead-ending. Full detail in onboarding and the website analyzer.

2. Pick an idea, or bring your own topic

Open Ideas. The pool is generated for your brand and refreshed on a cadence. Save the ones worth keeping, dismiss the ones that are off, and pick one to build on.

If you already know what you want to say, skip the pool: go to Content plans → New and describe the topic yourself. Both doors lead to the same generator.

3. Generate the plan

A plan produces eight tabs: a brief, hooks, per-platform captions, a poster idea, a carousel, video scripts, an email and a schedule. Generation takes a minute or two.

If one tab misses and the rest are good, regenerate just that tab rather than the whole plan.

4. Make the artwork

Open the plan in Studio to turn the carousel and poster tabs into real images. Studio starts from your brand colours, fonts and logo, so the first render is already on-brand; you then edit slides, swap images and adjust text.

5. Schedule it

From the plan, fan it out. The product places the material it already generated across your platforms on real dates (roughly a fortnight of posts) with no further AI calls and nothing newly invented. Everything lands on the Calendar, where you can move, edit or delete individual posts before they go.

Composing something yourself instead? Posts → New post is the bring-your-own door: your words, your image, published now or scheduled.

6. Connect an account

Connected accounts is where you authorise the networks you publish to. Until an account is connected, posts can still be planned and scheduled: they simply have nowhere to go.

Note: publishing immediately is available on every plan. Handing a post to > the queue to be sent later, without you present, starts at the first paid > tier. See plans and what's in them.

If you get stuck

Every failure in this flow has a page: generation errors, why a post failed to publish, and nothing is connecting.